React is most often associated with Single Page Applications, but tools like Gatsby, React Static, Phenomic and Cuttlebelle has made React hyper-relevant for content driven websites as well. Netlify CMS is an open-source project with the goal of building a content management UI in React. It works with any static site generator, and makes content editors participate in the modern git-centric workflow that developers are used to. This talk will show how to use Netlify CMS with a Gatsby-based site, to build high-performant and infinitely-scalable sites with git-based content editing, a user friendly UI, and live browser previews - all without a backend. Matt is regarded as one of the driving forces behind the resurgence of static websites and is a founder at Netlify, the fastest growing automation platform for modern websites. Matt has lead the development of all of 3 commercial CMS (swears he won’t do a fourth), has written production code in more than a dozen programming languages, is trilingual and enjoys listening to beer and drinking modern jazz.